The business model is a popular vocabulary at the moment, and business people talk about business models. Everyone has a different understanding of the business model, and they can all be self-explanatory. The importance of business model in commercial operation is self-evident, but it is not a closed-door or simple copy of the reality. Li Mingli himself believes that the innovative business model that really leads the industry is rooted in consumer demand.
Because consumers are the last payers of business activities, a business model that consumers cannot accept, there is no value. To see if a business model has vitality depends on what it can create for consumers and whether it can meet the needs of consumers. To sum up, there are several aspects worth noting in the innovation of business models:
1. Segment the market and seize business opportunities from the consumption trend.
Consumer demand is like water in a sponge. As long as you work hard, you will always find new market opportunities. If enterprises want to continue to operate or gain new development opportunities, they must always pay attention to the changes in consumption trends and deeply analyze the changes in consumer demand brought about by different social focus. Such changes often hide huge market opportunities and commercial values. The sooner who can understand this change and take the lead in launching innovative products and services, who will take the lead and get started.
In the planning industry prevailing all-round service, known as finance, clothing, daily chemicals, food all-inclusive, Beijing Fangyuan brand marketing agency in the country's industrial policy, social opinion orientation, consumer structure changes, perceived that the three rural economy in The rising position in the national economy will inevitably lead to the urgent need of a large number of agro-industry enterprises to face such development opportunities and to “outside the brainâ€. Therefore, from many enterprises, the “agricultural leader†is explored and its own adjustment is made as soon as possible. Service-oriented and business model, with the "professional service agriculture leader" quickly in the industry, becoming the leader in brand marketing in the agricultural sector, the status has not been able to move.
It is natural to assume that a single business model can meet all the needs of the subdivision, and it must be an inefficient business model.
2. Understand consumers and find breakthroughs from the regrets of consumers.
Many companies feel that their products or services have already met the needs of consumers, but they are not. There are no perfect products and no perfect business model. Many consumers will have such dissatisfaction or regret in the process of consumption. There is an unmet need behind every dissatisfaction. If the company can sharply capture this regret and upgrade its products or services, it will naturally innovate a new business model.
Planning consultation, from the beginning of the industry, is the role of consultant in business management, many companies love and hate it: love his resourcefulness, let the company have unlimited scenery; hate his feet without the ground, so that enterprises can not make ends meet. In many industries, people think this is a normal phenomenon. Planning and consultation has always been a icing on the cake. Beijing Fangyuan saw a different profit point from it: the traditional planning company provided only a single product such as “solutionâ€, which caused loose cooperation with customers and the value of both parties could not be maximized. If the service chain is extended, from “providing the plan†to “assisted executionâ€, from “receiving the fixed service fee†to “not capping the offerâ€, it not only makes up for the regret that the company loves and hates, but also makes the plan company profitable. The ability has been greatly improved. Therefore, the "I rely on the commission" service approach, so that Beijing Fangyuan once again achieved rapid development.
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