The downturn in the domestic and foreign economic situation has put a layer of “cold frost†on traditional aluminum profiles, stainless steel and related industries. In the face of the market winter, Nanan's aluminum profile industry and related industries have chosen the face-to-face challenge: on the one hand, we will strengthen the research and development of high value-added intelligent and environmentally friendly products; on the other hand, the industrial chain will form a synergy to give play to the advantages of clusters.
Industry is facing the transition period
From January 17th to 18th, Nanan's professional industry exhibitions added “new membersâ€: 2016 Fujian aluminum profiles, stainless steel, doors and windows industry exhibition was held in Nanan Success International Exhibition Center. This is another professional trade show in Nan'an following the “Shibo Fairâ€, “Plumbing Pump Valve Trade Fair†and “Agriculture Conferenceâ€.
It is reported that this exhibition has gathered many strength brands in the industrial chain related fields such as aluminum profiles, stainless steel, cabinets, machinery and equipment, sanitary ware, etc., and attracted domestic and American, Japan, Australia, Philippines, Singapore, Germany, Thailand, South Korea, More than 200 overseas merchants and nearly 5,000 professionals in more than 20 countries including Malaysia.
For the aluminum profile industry and related industries in Nan'an, the downturn in the domestic and foreign economic situation continues to affect the development of the industry and enterprises. Many exhibitors have frankly stated that the current market is not doing well and the pace of enterprise development is constrained. Chen Dongsheng, chairman of the exhibition organizer of Gumei Group, bluntly said: "In recent years, aluminum prices and steel prices have repeatedly fallen, and many enterprises have shut down production, which has further worsened the market. In the new normal, how to break through the status quo and seek New development growth points and the creation of differentiated competitive advantages have become the direction that all parties strive to explore and pursue."
It is the unique spirit of Minnan entrepreneurs. In the face of the market winter, Nan'an aluminum profiles and related industries are not discouraged, but actively seek and create business opportunities. This exhibition is an attempt of the industry. This move has also been appreciated by the Nan'an Municipal Government. Zhang Ruiping, deputy mayor of Nan'an City, pointed out: "Under the new normal situation in which market conditions have undergone profound changes, if upstream and downstream enterprises can develop and cooperate in a win-win situation, they will effectively improve Nan'an City. The aluminum profiles, stainless steels, doors and windows industry are more dispersed, and the current situation of insufficient connection is open to a new situation for the development of the industry, thus promoting the development of the industry to a new height. 2016 Fujian aluminum profiles, stainless steel, doors and windows industry exhibition, appropriate At the same time, it also provided a good docking platform for aluminum profiles, stainless steel, door and window industry in Nan'an, which plays an important role in accelerating the incubation of industrial clusters and promoting the economic development of the industry."
Develop with innovation
For companies, products are the most effective way to enter the market. Faced with the increasingly saturated demand for traditional products and the gradual decline in profits, Nanan's aluminum profiles and related industries regard product innovation as an important task for enterprises and seek new development with innovation.
At this exhibition, the reporter saw the results of the company's product innovation: controllable intelligent dimming glass, allowing users to seamlessly switch between privacy and space; environmentally friendly ceramsite wallboards improve stability and At the same time of construction speed, the cost is greatly reduced; the overall kitchen and bathroom solutions with a sense of science and technology can reflect lifting, hiding hoods, cabinets, etc.
Su Nanxiang, the person in charge of Fujian Oubao Cabinet Co., Ltd. told reporters: "The overall kitchen and bathroom program exhibited at this time can be described as full of technology, and the concept of lifting and concealing can be adopted in large quantities. At the same time, we have independently developed the App "self-built kitchen". "To meet the needs of consumers for personalized kitchens. The reason why we strengthen the intelligence of our products lies in our belief that with the improvement of consumption levels and concepts, we have put forward higher requirements for products. In order to meet the needs of the market, enterprises must take the initiative. Strengthening the product's innovative awareness and intelligent concept. We believe that for the industry, product innovation and intelligence will be the normal development in the future."
Fireproof, waterproof and environmentally friendly ceramsite wallboards are also one of the subjects of concern to the participants. This kind of product, which is designed to replace the existing concrete building materials, is based on ceramsite, and has great improvement in fireproof, waterproof, soundproofing, earthquake resistance and environmental protection. Mr. Hong Yongqiang, responsible for Fujian Angu Assembly Room Co., Ltd., told the reporter: “In terms of unit price, our environmentally friendly ceramsite wallboard is about 10% higher, but due to the use of ceramsite as the main raw material, the weight of the product is greatly reduced. During the implementation of the construction process, it can save 5% of the use area and save tens of thousands of dollars in cost. We believe that such a new product will be a weapon to expand the market in the future."
Forming "union force"
At the same time, enterprises in aluminum profiles and related industries have a clear understanding: in the face of the current market environment, it is not advisable to go it alone. Only by integrating the relevant links of the industrial chain and forming an industrial synergy can we have new opportunities in the market. .
Chen Dongsheng said in an interview: "We are holding this exhibition in this context, which aims to create a platform for exchange and cooperation, win-win development, innovation, and high-end. Through vertical integration of upstream and downstream resources, enterprises and users. The horizontal integration of aluminum profiles/stainless steels and supporting industries, the integration of existing products/technology and new products/technologies, thus accelerating the incubation of industrial clusters, boosting industry confidence, and making a contribution to the economic development of Nan'an." In his view, through the synergy of the industry, "the cold of winter can't stop us from advancing, and waiting for us will be a warm spring."
This view was approved by Wu Weibin, president of the Guangdong Stainless Steel Materials and Products Association. He pointed out: "There is a cyclical development law in the industry, but there is still a large space for development. I believe that the future development of enterprises is no longer a struggle alone, but an era of cooperation and development, and a new situation. Tell us: Only when the group develops can we tide over the difficulties.†Sunan Xiang also said: “One of the objectives of this exhibition is to deepen the stickiness and cooperation with the industry-related links. In the future, we will strengthen the aluminum profiles and stainless steel. Cooperation with doors and windows and related industries and enterprises to explore alliances for the formation of industries to form cluster advantages and better expand the market."
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