What are the advantages of operators entering smart homes?

As an important area of ​​the Internet of Things, smart home has always been the blue ocean in the eyes of many high-tech companies, as well as communication operators. But at home and abroad, communication operators still have many challenges in the field of smart home.

Smart home is attracting attention from global operators

The so-called smart home can be defined as a system that combines various application subsystems related to family life with advanced computer, network communication, automatic control and other technologies to make family life more comfortable, safe and effective through integrated management. Energy saving. With the advent of the Internet of Things era, smart home services are moving from theory to practice, and many Tier 1 telecom operators have launched smart home kits.

Currently, operators focus on four main areas: home security services, home automation, smart metering, and digital health services. For example, AT&T offers three “home security software packages” in the United States that provide security and energy monitoring services through its AT&T Digital Home, with monthly rents ranging from $5 to $40 to meet different levels of security and automation requirements; Comcast integrates home surveillance, security, TV and network functions with Xfinity Home to give consumers a more comprehensive service. Rogers offers “Smart Home Surveillance” services in Canada, enabling their customers to monitor their homes through smartphone apps and online portals; O2 launched a new service called “O2 Home” in London that lets people control from their phones Their heating, lighting, locks, etc. Although Verizon terminated DIY security and automation services in February 2014, Time Magazine believes that this service has accumulated more than one million user data in the past, and it is possible to return to the market through other entry points at any time in the future.

Affected by broadband Internet gateways, telecom operators are leading the penetration rate of home smart home solutions. Broadband boxes have evolved from simple Internet-connected devices to highly innovative platforms that connect various devices. The operator's network nodes, telephone, DSL, WLAN, mobile 3G / 4G, etc. cover the family, company, factory, street, city, country and other places. These nodes are the basis of information transmission of the Internet of Things, and are the future objects. Connected-based intelligent life support.

The fiery home of smart homes has also attracted companies from different industries. Everyone has laid out in this market, except for WiFi chipset providers, home appliance player companies, building automation suppliers, and even Apple, Samsung, and Google. Technology giants are involved.

Chinese operators solidly promote smart home layout

Although domestic operators started late in the smart home field, they have followed the pace in recent years, using their own characteristics to develop intelligent services, and trying and transforming the wisdom and informationization of family life. At present, the three major operators in China are mainly focusing on hardware products, providing users with services such as audio-visual entertainment and integrated family life through boxes, and then deploying smart home business development.

China Mobile uses "Magic Box" as the core equipment of smart home solutions. It provides multi-screen access such as computers, TVs and mobile phones through the terminal entrance, bringing users comprehensive application services related to family life.

China Telecom's "Yue Me" not only provides broadband and Tianyi HD services for home users, but also integrates intelligent gateways and life application services such as multi-screen interactive, mobile remote control appliances, global eye video surveillance. On the whole, China Telecom's smart home program has formed a whole set of ecology, which can be implemented into specific home equipment, with attention to detail and overall linkage.

China Unicom's "Smart Wagon" can be integrated with OTT video, application mall, "control with heart" software, home cloud, high-definition video call and other services. Among them, "Wojia General Manager" can realize the control of lighting, home appliances and even door locks and curtains through mobile APP, covering both family life and family security. The whole system has linkage and peace of mind.

Operators' entry is a big plus for smart home promotion. The market needs to be quickly entered by the pipeline. Compared with the Internet and terminal companies, operators with channel advantages will accelerate the “push” of smart home concepts and products. Conducive to users' awareness and popularity of the concept of smart home.

Operators have unique advantages in smart home security

Driven by the wave of the Internet of Things, smart homes are rapidly emerging as one of the core applications, but at the same time, smart homes are also facing many challenges.

The most important issue of smart home is the security of data information. Imagine that if a smart home device is hacked, the user will lose family privacy or even property data, and the resulting losses may be difficult to compensate.

According to 2016 Vormetric's poll of US smart home security, more than half of US workers are concerned about hacking attacks on their security systems or camera systems, and 52% of respondents believe that Amazon Echo's smart home system is at Being at risk of being hacked.

From the perspective of interoperability, reliability, security and privacy, telecom operators have unique advantages in the smart home field. Therefore, it is a top priority for telecom operators to provide upstream and downstream manufacturers in the joint industry chain with a smart home solution that can satisfy users' various needs and eliminate their various concerns.

For example, in the face of the confusion of communication protocols, companies have begun to try. China Mobile recently launched its own independently developed AndLink protocol suite, which enables interaction between smart home gateways, devices, mobile APPs, home open platforms and third-party cloud platforms, unified communication protocols, and data encapsulation. , is a universal smart home device solution that can adapt to mainstream protocols including standard protocols and third-party protocols.

In terms of security, China Mobile has sufficient guarantees on both hardware and software. In the hardware through the strict management mechanism at the physical layer, application layer and link layer, a complete security system for smart home gateways is built; in software, through the interaction and interface of APP Tightly reinforced to ensure the security and confidentiality of the APP software. China Mobile fully guarantees that the agreement will not be interfered by acts such as malicious attacks by “soft and hard”.

At present, smart home has entered a new stage of rapid market development. However, the adaptability, management, interoperability, security and privacy of smart homes are still inescapable challenges. The development of telecom operators' home informationization needs to closely combine the above challenges, and ultimately provide services that can meet the different needs of residents, making consumers' lives more convenient and comfortable.

(This article is the author's personal research perspective, does not represent the position of this newspaper, the author is an analyst of Celtic)

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